Bark Mobile is committed to Protecting Your Privacy
Protecting our customers' privacy has long been an important priority at Bark Mobile. We are committed to maintaining strong and meaningful privacy protections for customers. The privacy of your information is a significant responsibility and we value the trust you place in us.
This policy applies to Bark Mobile customers in the United States and to visitors to Bark Mobile Web sites. This policy applies across the Bark Mobile family of companies and the products and services they provide including wireless communications services and Internet services.
Information We Collect and How We Use It
We collect and use information about you in the following ways:
When you place an order for Bark Mobile products or services, we collect information from you that we use to deliver, provide, confirm, change, bill, monitor, and repair those products or services and to resolve issues with your order or with our products and services. The information we collect may include your name and address and the telephone numbers and email addresses where you may be reached. We also use this information to establish your customer account, maintain a record of the products and services you buy from us, and maintain billing records for your account. We may use your address, e- mail address, and phone number information to contact you about products and services that we offer.
Customer Service Inquiries:
When you speak with Bark Mobile customer service or perform an online transaction on one of our Web sites, your records will be accessed to better help you with your inquiry. When you call us, text us, email us, or use the "Live Chat" feature on our Web sites, your interaction may be monitored or recorded. This monitoring or recording helps us train employees and provide high-quality customer service.
We collect information about your use of the products and services we offer. Information such as call records, service usage, traffic data, service options you choose, and other such information you provide may be used for billing purposes, to deliver and maintain products and services, or to help you with service-related issues or questions. This information also may be used for other purposes such as providing you with information about product or service enhancements, determining your eligibility for new products and services, and marketing to you based on your use of the products and services you already have, subject to any restrictions required by law. This transactional information also may be used to help us improve our services; research and develop new products; provide and offer promotions and service offerings; and protect our networks, services and users from fraudulent, abusive, or unlawful uses.
Information Provided to Us by Third Parties:
When you apply for service with us, we may obtain credit information about you from an outside credit reporting agency to help us with customer authentication and credit-related decisions. We also may purchase demographic data from third-party providers that we use to better direct specific offers to you, and we may obtain email lists from third parties to provide those on the lists with information about Bark Mobile's latest offerings and promotions. We also collect email addresses of third parties through "refer-a-friend" options on some of our Web sites. We use those email addresses to forward the marketing information for which the friend was referred.
Information Collected When Using Bark Mobile Services to Access the Internet:
If you subscribe to Bark Mobile Internet access services such as Mobile Broadband and Mobile Web services, we may automatically measure and monitor network performance and the performance of your Internet connection to improve your, or our, overall service levels. If you contact us for service support, we also may access information about your computer or other device settings in order to provide customized technical support or to install specific applications or services that you use or that are necessary to the applications or services you use.
Information Collected When on Bark Mobile Web Sites:
When you browse Bark Mobile Web sites, information is collected about your computer and your visit. In addition, data about your browsing and buying activity is collected as you interact with our Web sites. This information does not identify you personally. We may collect and use your IP address and the Web site address of your point of entry to our sites, as well as other information about your connection, including your computer's browser and platform type and your Internet connection speed. We use this information to monitor statistics such as how many people visit our Web sites; which pages people visit on our sites and how much time is spent on each page; which Web domains our visitors come from and which browsers are used to visit our sites.
Bark Mobile Marketing Using Information Collected on Bark Mobile Sites:
Bark Mobile and its vendors also use information collected on Bark Mobile Web sites (discussed above) for other Bark Mobile-related purposes, such as delivering more relevant Bark Mobile marketing messages on our Web sites, on third-party Web sites, or on other Bark Mobile services or devices. We use this information in order to, among other things, ensure that you see the correct products and pricing applicable to the geographic area in which you live, manage the frequency with which you see an advertisement, tailor advertisements to better match your interests, and to understand the effectiveness of our advertising. We also may use this information to assess the effectiveness of our sites and to help you should you request help with navigation problems on these sites. Certain authorized Bark Mobile vendors may help us with the delivery of Bark Mobile marketing messages by placing and reading cookies. We require that these vendors participate in the opt-out process established by the Network Advertising Initiative (NAI).
To learn more or to limit the automatic collection of information by these parties, you may visit the NAI advertising industry site and opt out of this collection. Please note that this opt-out is cookie-based. If you buy a new computer, change Web browsers or delete cookies, you will need to perform the opt-out task again. Please also note that the NAI opt-out does not work on many wireless devices, wireless portals, or wireless Web sites today. If you do not want information to be collected for Bark Mobile marketing purposes from services such as the Bark Mobile Mobile Web, you should not use those particular services. You also can limit the automatic collection of certain information by our or other Web sites. Most Internet browsers residing on computers enable you to erase cookies from your computer hard drive, block all cookies, or receive a warning before a cookie is stored.
Please note that disabling cookies may prevent you from using specific features on our sites, such as ordering products or services and maintaining an online account.
You may see third-party advertisements on some Bark Mobile Web sites, services, or devices. Third-party advertisements are chosen by ad servers or ad networks that may place or access cookies on your computer hard drive and may collect anonymous information about your visit on our Web sites. The third-party advertisers who provide these ads may use this information to provide you with advertising on our Web sites, on other Web sites, or on other Bark Mobile services or devices. This advertising could be tailored to the interests the advertisers have inferred from your browsing of our sites and/or your interaction with other Web sites where these ad servers or networks also are present. Information that identifies you personally is not collected unless you provide it directly to the advertiser.
We also may give third-party advertisers the ability to tailor their ads on our or other Web sites or on other Bark Mobile services or devices using demographic and interest information we provide to them in a form that does not personally identify you.
Please note that when you respond to or click on a particular advertisement, an ad server or ad network may conclude that you fit within a particular audience it is trying to reach and may later use that information to deliver a targeted ad on our Web sites or on other sites.
Third-party ad servers or ad networks operating on Bark Mobile Web sites must participate in the opt-out process established by the Network Advertising Initiative (NAI). To learn more or to limit the automatic collection of information by these parties, you may visit the NAI advertising industry site and opt out of this collection. Please note that this opt-out is cookie-based. If you buy a new computer, change Web browsers or delete cookies, you will need to perform the opt-out task again. Please also note that the NAI opt-out does not work on many wireless devices, wireless portals, or wireless Web sites today. If you do not want information collected to be used to deliver more relevant ads on services such as the Bark Mobile Mobile Web, you should not use those particular services. Bark Mobile does not have control over or access to any information contained in the cookies that are set on your computer by ad servers, ad networks or third-party advertisers.
Bark Mobile does not gather information from your use of our broadband access services to determine your Web surfing activities across non-Bark Mobile sites for the purpose of providing you with interest-based advertisements. If Bark Mobile engages in this type of online behavioral advertising, we will provide you with clear and meaningful notice of our practice and obtain your affirmative consent.
We collect additional information from you when you send us an email or otherwise request information from us, when you agree to participate in surveys or provide other feedback to us regarding our products or services, when you register to receive news or public policy updates, or when you apply for a job with or a grant from Bark Mobile. We use this information only for the purpose for which you provide it.
When you contact us seeking information about products and services or when you enter a Bark Mobile-sponsored or affiliated contest, we will respond to your request and may use the information you supply us to provide you with additional information about service offerings either at that time or in the future.
When you establish an online account with us, we maintain information about your user identification and password, as well as answers to secret questions you choose for your use in case of a lost password. This information is used to authenticate you when you sign in to your account.
Information We Share
Information Shared Within the Bark Mobile Family of Companies:
Bark Mobile shares customer information within our family of companies for marketing purposes unless you advise us not to. Sharing this information allows us to provide you with the latest information about our products and services and to offer you our latest promotions.
Additional important protections apply regarding certain information we collect and maintain about the telecommunications and Voice over Internet Protocol (VoIP) services you buy from us and how you use them. This information is categorized by the federal government as Customer Proprietary Network Information or CPNI. Specific laws govern our sharing and use of this type of information.
Information Shared Outside the Bark Mobile Family of Companies:
We may disclose information that individually identifies our customers in certain circumstances, such as:
• to comply with valid legal process including subpoenas, court orders or search warrants, and as otherwise authorized by law;
• in cases involving danger of death or serious physical injury to any person or other emergencies;
• to protect our rights or property, or the safety of our customers or employees;
• to protect against fraudulent, abusive, unauthorized or unlawful use of or subscription to our products and services and protect our network, services and users from such use;
• to advance or defend against legal claims, in court and elsewhere;
• to a third-party that you have authorized to verify your account information;
• to outside auditors and regulators; or
• with your consent.
If Bark Mobile enters into a merger, acquisition or sale of all or a portion of its assets or business, customer information will also be transferred as part of or in connection with the transaction.
How to Limit the Sharing and Use of Your Information
You have choices about how Bark Mobile shares and uses information.
Customer Proprietary Network Information (CPNI):
You may choose whether to allow Bark Mobile to share your CPNI within the Bark Mobile family of companies for marketing categories of services other than those you currently have. This choice will remain in effect unless you change it. Bark Mobile customers who do not want their wireless CPNI data shared with affiliated companies may call 1-800-235-5007 and speak with a representative.
Federal "Do Not Call" laws allow you to place residential landline and wireless phone numbers on the National Do Not Call Registry to prevent telemarketing calls to those numbers. If you would like to add your numbers to this list, you may do so by calling 1-888-382-1222, or by visiting www.donotcall.gov.
You should be aware that even if you add your number(s) to the federal or a state Do Not Call list, most telemarketing laws allow companies to contact their own customers.
If at any time you would like to be removed from Bark Mobile's residential telemarketing list, please let us know by contacting a Bark Mobile customer service representative at 1-800-235-5007. Bark Mobile maintains its own separate Do Not Call list. If you would like to be removed from the Bark Mobile telemarketing list, please let us know by contacting a Bark Mobile customer service representative at 1-800-235-5007. Please allow 30 days for your telephone number to be removed from any sales programs that are currently underway.
Marketing Email, Postal Mail and Door-to-Door Calls:
You may opt out of receiving marketing-related emails from Bark Mobile by contacting a Bark Mobile customer service representative at 1-800-235-5007. You may also opt out of receiving marketing-related emails by following the unsubscribe instructions at the bottom of any marketing email you receive from Bark Mobile.
You may opt out of receiving marketing-related postal mailings or prevent door-to-door marketing solicitations from Bark Mobile by calling a customer service representative at 1-800-235-5007. You may opt out of receiving marketing-related postal mailing or prevent text message marketing by Bark Mobile by calling a Bark Mobile customer service representative at 1-800-235-5007. Text message solicitations from Bark Mobile contain an "unsubscribe" feature that you can use to prevent further text marketing messages from us. Bark Mobile may still send text messages for informational or important account notification purposes.
Additional Information for Wireless Customers
Bark Mobile understands that advances in wireless technology, especially the growing availability of location-based services, bring new concerns about how customer information is used and shared. Customers choose to activate specific location-tracking features available when their devices are turned on or when using their devices. Customers are given the opportunity to choose where and when to turn specific location-based services on and off.
Bark Mobile does not support or participate in the development of a national wireless phone number directory. We do not publish directories of our customers' wireless phone numbers, and we do not provide or make them available to third parties for listing in directories.
Keeping Children Safe
Bark Mobile recognizes that online service providers must be vigilant in protecting the safety and privacy of children online. We do not knowingly market to or solicit information from children under the age of 13.
Regrettably, there are those who use the Internet to view, store and distribute child pornography (or who engage in other types of illegal activity involving children). Child pornography is subject to severe criminal penalties and using the Bark Mobile network to view, store or distribute it violates our service contracts. The Bark Mobile network may not be used by customers in any manner for the storage, transmission or dissemination of images containing child pornography. We will report any instances of such activity of which we become aware to the appropriate law enforcement authorities.
Additional Internet safety resources and information are available at:
Bark Mobile has technical, administrative and physical safeguards in place to help protect against unauthorized access to, use or disclosure of customer information we maintain, including Social Security Numbers. Employees are trained on the importance of protecting privacy and on the proper access to, use and disclosure of customer information. Under our security practices and policies, access to personally identifiable information is authorized only for those who have a business need for such access. Sensitive records are to be retained only as long as necessary for business or legal needs and destroyed before disposal.
Although we work hard to protect personal information that we collect and store, no program is 100 percent secure and we cannot guarantee that our safeguards will prevent every unauthorized attempt to access, use or disclose personal information. Bark Mobile has incident response plans in place to handle incidents involving unauthorized access to personal information.
Bark Mobile Privacy Office
P.O. Box 959, Wilkesboro, NC 28697
Updating Your Information
We strive to keep our customer records as accurate as possible. Please let us know if you see any inaccuracy in your information or if your information changes. You may reach Bark Mobile by calling a customer service representative at 1-800-235-5007 or by accessing your account online and updating your account information. Bark Mobile Business customers may update their information by contacting their account manager.
Links to Other Web Sites
Bark Mobile Web sites contain links to other sites. We are not responsible for the content on these sites or the privacy policies and practices employed by these sites.
Information Sharing: Blogs and Social Networks
Some Bark Mobile Web sites allow you to participate in Web log ("blog") discussions and other forms of social networking. Please be aware that these blogs and social networks are accessible to other users. We urge you to not submit any personally identifiable information to these sites since any information posted on a blog can be read, collected, shared, or otherwise used by anyone who accesses the site. Bark Mobile is not responsible for the information you choose to submit in these forums.
Changes to This Policy
If Bark Mobile elects to use or disclose information that identifies you as an individual in a manner that is materially different from that stated in our policy at the time we collected that information from you, we will give you a choice regarding such use or disclosure by appropriate means.
January 18, 2019